Data, Analytics & AI, Digital Customer Experience and Commerce, Press Release, Strategic Insights
Customer Journey Analytics Plays a Major Role in Optimizing Customer Experience
Quadrant Knowledge Solutions defines Customer Journey Analytics (CJA) platform as: “Customer Journey Analytics (CJA) helps organizations in improving customer experiences by tracking and analyzing customer interaction across channels of an organization. It helps in analyzing and managing customer journeys to enable businesses to execute behavior-driven strategies in real-time. Customer Journey Analytics platform helps in eliminating […]
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